AI & Machine learning, Digital marketing, E-commerce, News, Omnichannel Approach
Inbound marketing and customer service: how to attract and satisfy customers
04 August 2022
For years, outbound marketing has been the most widely employed mechanism in the universe of business communication and sales: companies would go to great lengths to find customers, act personally and actively to procure consumer acceptance and increase sales volume. In recent times, however, inbound marketing, or a strategy that gains customers' attention and makes a company easy to find, has become increasingly popular.
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